There are many resources that you can learn more about the "discipline" of Cause Marketing.  They're listed below.  Visit these Web sites and then help me create a Cause Marketing Epidemic!

Cause Marketing Forum

David Hasselkel has created the top resource Web site for Cause Marketing.  He has an incredible annual conference in June, in New York, where he gives out the "Halo Awards" to the nonprofits and for profits that create the best

Coneinc.com

Cone is the top company for Cause Marketing Research and one of the top Cause Marketing agencies in the world.

Cause Marketing Radio.com

I'm launching Cause Marketing Radio in November.  It will feature "Cause Marketing Conversations" with businesses and nonprofits of all sizes who are actively practicing Cause Marketing.  Our mission is to "Inspire a Cause Marketing Epidemic."

Cause Marketing Factor

This is my book which is nearly finished and will be published in December, 2006.  It's a short, to-the-point book, designed to inspire the owners of small businesses to get started in Cause Marketing and to guide them through a step-by-step process to help make it successful for them.

Make The Difference Network

We'll relaunch in early December, with the first "Cause Networking" Web site.  We'll be leveraging "Celebrity Power for Social Good" along with our Businesses That Care program to create massive traffic for nonprofits. 

Our intention is to become a successful model of Cause Marketing to inspire that Cause Marketing Epidemic.

Must Read Books

Compassionate Capitalism, Marc Benioff

The Business of Changing The World, Marc Benioff

The Light of Conscience, Bill Shore

Cause Marketing for Nonprofits, Jocelyne Daw

Cause Marketing, Joe Marconi

 

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